Most ecommerce revenue leaks happen in the middle of the funnel — traffic that never converts — not at the start. More ad spend rarely fixes a conversion problem; it just makes the same leak more expensive.
Run by someone who's been doing this since before "ecommerce" was a common word
Apensia's founder, Kuldeep Chandel, has worked in IT since 1995. Apensia itself was founded in 2015, in Chandigarh — small and founder-led by design.
What's actually included
Ecommerce SEO & Product Optimisation
Organic rankings and product-page optimisation aimed at qualified traffic, not just volume.
Paid Ads & Performance Campaigns
Google Shopping, Facebook, and Instagram ads aimed at ready-to-buy customers.
Conversion Rate Optimisation
Product layouts, checkout flows, and UX fixes aimed at turning existing traffic into buyers.
Email & SMS Automation
Post-purchase nurture sequences aimed at repeat purchases and customer lifetime value.
Marketplace Growth
Listing optimisation and paid marketplace ads for Amazon and Flipkart visibility.
Social Commerce & Influencer Ads
Social-driven awareness and sales through collaborations selected for actual audience fit.
Pricing
Ad spend is separate from the management fee shown below.
Starter
One channel, one clear objective
Monthly
- SEO or paid ads, one channel
- Product page optimisation
- Monthly reporting
Growth
Traffic and conversion, coordinated
Monthly
- SEO + paid ads + CRO
- Email/SMS retention setup
- Monthly optimisation reporting
Scale
Full-funnel + marketplace
Monthly
- Everything in Growth
- Marketplace listing & ads (Amazon/Flipkart)
- Priority reporting cadence
Trust, without the fake signals
Read the reviews yourself
Not a curated slider — the actual Google Business Profile. See it here.
Years in IT, not marketing
The founder's background predates ecommerce as a common category — a different kind of credibility than a growth-hack pitch.
Published pricing
Every tier on this page is the real number, with ad spend called out separately.
Common questions
What does ecommerce marketing actually include?
SEO and product page optimisation, paid ads (Google Shopping, Facebook, Instagram), conversion rate optimisation, email and SMS retention marketing, and marketplace growth on Amazon or Flipkart — the mix depends on where a store is actually losing revenue.
Do you work with D2C brands as well as marketplace sellers?
Yes — both. D2C brands typically need more work on the store itself (SEO, CRO, retention); marketplace sellers need more on listing optimisation and marketplace-specific ads. The right emphasis depends on which model a business runs.
How much does ecommerce marketing cost?
Starter is ₹20,000/month for one channel and one objective. Growth, combining SEO, paid ads and CRO, is ₹35,000/month. Scale, covering full-funnel management including marketplace and retention, is ₹50,000/month. Ad spend is separate from the management fee.
How is ecommerce marketing different from general digital marketing?
It centres on the purchase funnel specifically — product page conversion, cart abandonment, repeat purchase rate, and marketplace listing performance — rather than broader brand awareness goals a services business might prioritise.